GovCon Pursuit Dashboard

GovCon pursuit dashboard time.

If your pipeline meeting feels like a debate club, you don’t have a pipeline problem — you have a decision system problem.

Posts 1 and 2 gave you the filters. Post 3 gives you the scorecard you can run every week so leadership stops arguing with vibes.


Series links:


What a GovCon pursuit dashboard actually does

A GovCon pursuit dashboard is not a fancy CRM report.

It’s a one-page scoreboard that forces three things:

  • Shared language: everyone knows what “good” looks like
  • Evidence: you don’t score off hope
  • Fast decisions: you stop burning weeks on long shots

The scorecard (Fit / Access / Math)

Use a simple 0–3 scale:

  • 0 = No (we don’t have it)
  • 1 = Weak (thin evidence / big gaps)
  • 2 = Good (solid but not locked)
  • 3 = Strong (clear proof / advantage)
Gate Score (0–3) Evidence (1 sentence) Owner
Fit 0 / 1 / 2 / 3 Why we match client + scope + capability Capture Lead
Access 0 / 1 / 2 / 3 What we know + who we know + incumbent reality BD / Exec Sponsor
Math 0 / 1 / 2 / 3 Win price + margin + capacity + risk Ops / Finance

My decision rule (keep it simple)

Here’s the version that works in the real world:

  • No-Bid if any gate is a 0
  • Yellow if you have a 1 anywhere (bid only if you can close the gap fast)
  • Bid when you’re mostly 2s with at least one 3 you can explain

My opinion: a “Bid” with Access = 1 is usually a donation.


How to run this weekly (the rhythm)

Do this once a week, same day, same time. Keep it short.

  • 10 minutes per opportunity
  • Update the 3 scores
  • Write the 1-sentence evidence
  • Decide: Bid / No-Bid / Hold

Hold is a real decision. It means: “We’re not spending proposal money until we fix Access/Math.”


What “evidence” should look like

Examples of evidence that actually counts:

  • Fit: “We delivered the same scope for a similar agency in the last 24 months.”
  • Access: “We have direct customer contact + know the top 3 evaluation drivers.”
  • Math: “We have delivery capacity and a defendable win price range.”

Reminder: source selection basics live in FAR Part 15:
https://www.acquisition.gov/far/part-15


Wrap-up

This GovCon pursuit dashboard is how you protect margin, protect teams, and stop the proposal hamster wheel.

Question: Which score do you tend to inflate — Fit, Access, or Math?


Quick CTA

If you want a fast outside review of a live pursuit (Fit/Access/Math + recommendation), this is exactly what I do:


View Growth Services (BD Clinic + Proposal Rescue)

More on how I work:
https://nerditforward.com/about-me/

#GovCon #CaptureManagement #ProposalManagement #FederalContracting #PipelineHygiene

Want help winning more technical deals?

Stop chasing unwinnable pursuits. I’ll help you tighten Fit/Access/Math and make cleaner bid/no-bid calls fast.